st.Regis - jazz legends

CLIENT: STARWOOD HOTELS

Jazz Legends at St. Regis is a global music series celebrating contemporary jazz while reinterpreting the iconic jazz performances once held at the St. Regis New York in the 1930s and 1940s.

The visual identity I designed captures the elegance and rich heritage of the St. Regis brand, blending timeless sophistication with a modern twist. This branding set the stage for intimate performances at St. Regis properties worldwide, bringing the spirit of jazz to a new generation.